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(I-SoftwareNews.Com, May 12, 2012 ) According to research , on average, U.S. households are enrolled in 18 loyalty programs. But that doesn’t mean they use them. As it turns out, customers are loyal only to discounts and benefits, and when another company makes a better offer, they’re gone.
In this segment, SAP’s Vinay Iyer and Anthony Leaper explain how businesses can turn those customers around by focusing on delivering consistently delightful customer experiences every time a customer engages with them.
As the market leader in enterprise application software, SAP helps companies of all sizes and industries run better. The SAP Customer Relationship Management (SAP CRM) application helps companies provide reliable and relevant delightful customer experiences during every customer interaction – marketing, sales, customer support, and social media engagement - and thereby helps generate greater customer trust and loyalty.
To learn more about SAP CRM, please visit www.360customerview.com. For more information about SAP, visit www.sap.com.
About 21st Century Business
21st Century Business is an award winning television series produced by Multi-Media Productions. The show features companies providing business viewers an in depth opportunity to find solutions within many industries globally.
21st Century Business airs on CNBC and the Fox Business Network to over 100 million viewers nationwide as well as internationally via DirecTV and Dish Network. The show can also be viewed through video on demand via http://www.21cbtv.com. The series is also available at more than 27 prestigious college universities, including Carnegie Mellon University, Howard University, Dartmouth College and Georgetown University.
For specific market-by-market air dates and times, please e-mail Moniqueh@mmpusa.com. For more information, please visit http://www.21cbtv.com.
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SAP and all SAP logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries.
All other product and service names mentioned are the trademarks of their respective companies.
MultiMedia Productions
Gila Stern
561-988-9449 x269
gstern@mmpusa.com
Source: EmailWire.Com
Source: EmailWire.com
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